WHITE PAPER - This white paper summarizes the benefits of the MarketTools CustomerSat Design Methodology, a proven approach to designing enterprise-wide feedback systems that MarketTools CustomerSat professionals have developed, refined, and perfected over nearly a decade.
Posted: November 25, 2009 | Published: November 24, 2009


Topics:  CRM | CRM Best Practices | CRM Services | CRM Software | Customer Data Integration | Customer Data Management | Customer Interaction Services

WHITE PAPER - Read this whitepaper to understand what Survey Action management is and how it can help your organization effectively address customer concerns, save at-risk customers, and build customer satisfaction and loyalty.
Posted: November 25, 2009 | Published: November 24, 2009


Topics:  CRM | CRM Best Practices | Customer Data Management | Customer Interaction Services | Customer Loyalty | Customer Retention | Customer Satisfaction

WHITE PAPER - This paper outlines the Microsoft Business Productivity Online Suite, illustrates its relevance to small and midsized business customers, and provides the resources to help you evaluate how your business might benefit from the service.
Posted: November 24, 2009 | Published: November 24, 2009


Topics:  CIOs | Collaboration | Collaborative Applications Software | Communications Software | Customer Data Management | Customer Service | IT Management | IT Managers | IT Spending | Productivity | ROI | Small Businesses | SMBs

WHITE PAPER - This paper examines how to conduct successful C-level sales calls and the psychological strategies and linguistic tactics that help you convince company leaders to buy. Read on to learn the five steps for conducting the successful C-level sales call.
Posted: November 9, 2009 | Published: November 9, 2009


Topics:  Business Intelligence | Business Intelligence Software | Customer Data Management | Customer Data Management Software | Sales | Sales and Marketing Software | Sales Contact Management Software | Sales Force Automation

WHITE PAPER - Banks need to get smarter, attract the right customers, implement customer level risk management, and implement risk adjusted customer relationship pricing and all of this is dependent on trusted data. This paper examines the impact of unreliable data on retail banks. It then defines the requirements needed to guarantee data reliability in banking.
Posted: November 4, 2009 | Published: November 2, 2009


Topics:  Banking Industry | Business Process Management | Customer Data Management | Data Governance | Data Management | Data Quality | Marketing | Retail Banking Services | Risk Assessment | Risk Management | Sales | Sales and Marketing Software

WHITE PAPER - The purpose of this study is to provide readers with a framework to evaluate the potential financial impact of DMExpress on their organizations. Forrester’s aim is to clearly show all calculations and assumptions used in the analysis.
Posted: October 28, 2009 | Published: August 25, 2008


Topics:  Customer Data Integration | Customer Data Management | Customer Data Management Software | Data Warehouse Architectures | Data Warehouse Software | Data Warehouses | Database Administration | Database Management

WHITE PAPER - The SAP® Business One application offers a single, affordable way to manage your entire business – from sales and customer relationships to financials and operations. Designed specifically for small businesses, it helps you streamline processes, act on timely information, and accelerate profitable growth.
Posted: October 26, 2009 | Published: October 26, 2009


Topics:  Accounting Software | Business Intelligence Software | Customer Data Management | ERP Software | Inventory Management Software | Purchase Order Management | Reporting Software | Sales Force Automation | Small Businesses | Web Applications Management

WHITE PAPER - Find out how retail organizations are improving the bottom line, by focusing on key tactics designed to facilitate low cost, efficient, customer-centric operations, all of which require integrated enterprise information and analysis capabilities found in business intelligence (BI) environments.
Posted: October 12, 2009 | Published: March 31, 2009


Topics:  Business Intelligence | CRM | Customer Data Management | Customer Interaction Services | Data Governance | Data Warehouses | Retail Trade Industry | SAP (Product) | Supply Chain Management

WHITE PAPER - This white paper examines how traditional CRM technologies, while valuable in helping organizations manage customers and revenues, have not really assisted the salesforce do their jobs.
Posted: October 8, 2009 | Published: October 8, 2009


Topics:  CRM | CRM Software | Customer Data Management | Oracle (Product) | Sales | Sales Representatives

WHITE PAPER - With Oracle Applications Extension for Rational Performance you no longer have to jeopardize your business engine during an upgrade. You’ll eliminate risk, increase testing productivity, speedy delivery, and ensure the quality and scalability of your business systems.
Posted: October 1, 2009 | Published: October 1, 2009


Topics:  Customer Data Integration | Customer Data Management | IT Best Practices | IT Management | Order Management Systems | Systems Management | Systems Testing | Testing

WHITE PAPER - Is securing the Call Center possible without impacting the customer experience? This paper discusses the advantages and benefits of using knowledge-based authentication (KBA) to bolster Call Center security over other solutions.
Posted: September 25, 2009 | Published: September 18, 2009


Topics:  Authentication | Call Center Management | Call Centers | Customer Data Management | Customer Privacy | Endpoint Security | Identity Management | Identity Theft | Personal Information Management Software

WHITE PAPER - The fraud underground is a sophisticated criminal enterprise that operates much like a real-world business. This white paper examines how the fraudster underground operates, the intricate supply chain that supports it, and how it continues to evolve.
Posted: September 25, 2009 | Published: September 8, 2009


Topics:  Customer Data Management | Customer Loyalty | Customer Service | Email Management | Email Security | Email Threats | Fraud Protection | Password Management | Phishing | Spam

WHITE PAPER - Critical master data management (MDM) functionality can be easily overlooked when request for proposals (RFPs) are narrowly focused on a single business data type. Ensure success by avoiding 10 costly mistakes when writing your RFP.
Posted: September 16, 2009 | Published: September 1, 2007


Topics:  Customer Data Integration | Customer Data Management | Data Classification | Data Governance | Data Integration | Data Management | Data Modeling | Data Quality | Data Storage | Master Data Management | Request for Proposals

WHITE PAPER - The initial goal of Customer Data Integration (CDI) was to create the most reliable customer data for the entire company. We now know that the golden opportunity for CDI lies within Master Data Management and the ability to uncover interactions and understand the relationships that companies have with their customers.
Posted: September 16, 2009 | Published: September 16, 2009


Topics:  CRM | Customer Data Integration | Customer Data Management | Customer Interaction Services | Data Classification | Data Management | Data Mining | Data Quality | Master Data Management

WHITE PAPER - In a growth economy, businesses typically spend aggressively to stoke the growth engine. When money is tight, however, organizations seek more cost-effective ways to nurture their business expansion. This paper explains how organizations can save money over tough times and find themselves better positioned to take the lead when times improve.
Posted: September 15, 2009 | Published: April 8, 2009


Topics:  CRM | CRM Analytics | CRM Services | Customer Data Management | Customer Interaction Services | Customer Loyalty | Customer Retention | Customer Satisfaction | Economic Environment